| Record ID | ia:lateralthinkingt0000debo_k5y9 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/lateralthinkingt0000debo_k5y9/lateralthinkingt0000debo_k5y9_marc.xml |
| Download MARC binary | https://www.archive.org/download/lateralthinkingt0000debo_k5y9/lateralthinkingt0000debo_k5y9_meta.mrc |
LEADER: 02799cam 2200457Mi 4500
001 ocn964638922
003 OCoLC
005 20220124022526.0
008 151118r20161970enka 000 0 eng
040 $aAU@$beng$erda$cAU@$dOCLCO$dOCLCF$dOCLCQ$dU3W$dNZAUC$dUKUSR$dS2H$dOCLCO$dOCLCA$dOCLCO
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035 $a(OCoLC)964638922
050 4 $aBF408$b.D43
082 04 $a153.35$223
100 1 $aDe Bono, Edward,$d1933-$eauthor.
245 10 $aLateral thinking :$ba textbook of creativity /$cEdward de Bono.
264 1 $aLondon :$bPenguin Life,$c2016.
264 4 $c©1970
300 $a260 pages :$billustrations ;$c20 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aOriginally published: London: Ward Lock Education, 1970.
520 $aMEMORY IMPROVEMENT & THINKING TECHNIQUES. This is the classic work about improving creativity from world-renowned writer and philosopher Edward de Bono. In schools we are taught to meet problems head-on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. What then? Lateral thinking is all about freeing up your imagination. Through a series of special techniques, in groups or working alone, Edward de Bono shows how to stimulate the mind in new and exciting ways. Soon you will be looking at problems from a variety of angles and offering up solutions that are as ingenious as they are effective. You will become much more productive and a formidable thinker in your own right.
505 0 $aThe way the mind works -- Difference between lateral and vertical thinking -- Attitudes toward lateral thinking -- Basic nature of lateral thinking -- The use of lateral thinking -- Techniques -- The generation of alternatives -- Challenging assumptions -- Innovation -- Suspended judgement -- Design -- Dominant ideads and crucial factors -- Fractionation -- The reversal method -- Brainstorming -- Analogies -- Choice of entry point and attention area -- Random stimulation -- Concepts/divisions/polarization -- The new word po -- Blocked by openness -- Description/problem solving/design -- Summary.
650 0 $aLateral thinking.
650 2 $aThinking
650 2 $aProblem Solving
650 7 $aPsychology.$2eflch
650 7 $aLateral thinking.$2fast$0(OCoLC)fst00992958
650 7 $aPsychology.$2ukslc
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